Who can I text (as a business)?
Text messaging is a great way for a business to engage with its customers. When sending marketing messages, a business is required to get customer consent prior to sending the text. This is both a requirement and a best practice since customers who sign up to receive text messages are much more likely to take action than customers who don’t sign up. Once proper consent is received, a business can text its customers with updates, promotions or to get feedback on its service.